New Delhi, (UNI) UBON, mobile gadget accessory brand has collaborated with Punjabi rap music sensation YoYo Honey Singh in his latest song ‘Makhna’.
The song marks the comeback of YoYo Honey Singh and he can be seen donning UBON headphones while rapping in his latest video.
This is also the first Indian song to reach two million views within just two hours and was the fastest to hit 25 million views on Youtube.
Keeping up with the UBON’s tagline ‘born to be free’, Honey Singh came as a natural choice for the initiative considering his party-enthusiast fan base.
Speaking on the collaboration, Honey Singh said, ‘I am thrilled to have had UBON headphones featured in our new international music video. The collaboration was a great experience.’
MandeepArora, Co-founder UBON, said, ‘We are delighted to be associated with Honey Singh and the super hit song ‘Makhna’. Such collaborations with musicians have a great significance in helping brands like ours to reach out to masses that love such personalities.’